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Welcome to my blog; an occasional update to things happening in my life.

Tuesday, April 12, 2011

What a Great Idea!

So often I have people tell me that something among my products is a "fantastic idea".  I am usually gracious but I admit to being a bit sheepish with the praise since most of my "fantastic ideas" are often derivatives of other peoples' "fantastic ideas".

I believe my strength lies in knowing when an idea is suitable for the greater giftware market, and my customers in particular.

Once I had decided that a birdfeeder made from an old teacup was, indeed, a "fantastic idea" I had to do some research as to whether the "raw materials" were readily available. 

I began by browsing through several local thrift stores and checking prices, since I had to come up with an acceptable price point. 

Upon determining that there seemed to be plenty of old teacups available -- although not always matching sets, I then set out to determine how to construct the birdfeeders.

I researched on-line the means of drilling holes in the saucers.  Then I had to find the required tools. With that accomplished I gave the drilling a try.  I was thrilled to discover I had a new skill.

Next, I had to find the chain for hanging.  That proved slightly more difficult as the cost of chain and other hardware would really add to the cost of the finished product.

As luck would have it, I stumbled upon a basket hanging assembly in the catalog of an existing supplier.  I was able to order a few samples and assemble a proto-type.

Packaging was the next hurdle.  Going again to the catalog of an existing supplier I found some nice pink boxes.  The first size I ordered proved to be too big and clumsy, but my second pick was perfect!

 Almost finished!  Next came a label for the box.  I had an idea of something calico-ish (I made that word up) and browsed a number of my favourite graphic sources until I found something I liked and then re-coloured it on Photoshop several times until I was satisfied.

The package was complete. I added up all of the input costs -- everything from the teacup to the bubble wrap to keep it safe and was able to settle on a final price.

It is a similar path that I follow for all of my creations.  It does take time, effort, creativity and sometimes just a lot of dumb luck to bring a product to market.  And I am extremely grateful that this one has been so warmly received.  Here is where you can order one: